Outsmarting the Spreadsheet…

The Cocktail Napkin Test

Wall Street saw a failing balance sheet. Hollywood saw the perfect cocktail napkin on which to scribble a million-dollar idea. When Soho House — once the darling of the “if you know, you know” elite — announced it would retreat from the public markets in a $2.7 billion take-private deal, many analysts shrugged with an air of “good riddance.” The stock had tumbled, losses mounted, and expansion diluted its once-sacrosanct exclusivity… Read more!